When the equatorial sun of Singapore meets the modern textures of Shanghai, a new aesthetic celebration of “refined skincare” and “emotional well-being” comes to life. On August 27, 2025, Blé de Fonty unveiled its flagship store in Shanghai, accompanied by a themed pop-up event. The presence of Brand Radiance Ambassador Santa elevated the occasion, turning this “Garden City”-inspired skincare destination into a new landmark in Shanghai for both beauty and emotional rejuvenation.

Here, skincare goes beyond routine—it becomes a dopamine-driven ritual for emotional awakening. Using “emotional skincare” as the key, Blé de Fonty connects skin and soul in harmony. At the event, Radiance Ambassador Santa offered a one-of-a-kind experience: transforming his brainwave patterns into visual art while inhaling the brand’s aromatic capsule serum. The sensory performance illustrated the seamless union of science and emotion, a vivid expression of Blé de Fonty’s vision of “empowering skin through emotion.”

As Blé de Fonty’s Radiance Ambassador, Santa’s dedication to professional excellence mirrors the brand’s heritage of craftsmanship. His multifaceted charm and confident presence resonate with the brand’s emotional promise: inspiring women to embrace their best selves.

The Shanghai flagship is a tangible expression of the brand’s spirit—drawing inspiration from Singapore’s “Garden City” to create an immersive design rooted in Southeast Asian aesthetics. Curved fronds of fishtail palms shape the displays, Peranakan tile patterns accent the walls, while pastel-hued products meet natural rattan textures, bringing the warmth and vitality of a tropical garden into the city. Beyond a visual dopamine boost, the design embodies the brand’s concept of “dopamine skincare”: when the right product touches the skin and the environment evokes calm, both emotion and complexion are revitalized in unison.

As Blé de Fonty envisions: “Every woman deserves to shine.” Looking ahead, this tropical-inspired sanctuary will continue to embody craftsmanship, innovation, and warmth—supporting women in discovering their brightest selves through both skincare and life.